Matthew Medlyn

Google Tag Manager for Fun & Profit Matt Medlyn from Graham and Green will talk you through G&G’s data collection setup, Including plumbing Magento into GA4 using server-side tagging and Measurement Protocol, how to identity users across sessions and devices, some useful actionable metrics to track, and how to use GTM for rapid prototyping and […]


Suzana, Managing Director of PBSL Group, is a committed, hard-working and resourceful high-achiever with strong strategy, account management and organisational management skills. Her passion lies in understanding business challenges and applying data analysis and creativity to find strategic solutions that can improve results and deliver beyond expectations. She enjoys challenging the status quo and is […]

Alex Shephard

Alex has worked in eCommerce for over a decade, originally working with retailers on the design and build side, 6 years ago he joined Magento which was subsequently acquired by Adobe. He plays a key role in the Adobe Commerce team, working with both customers and product teams to drive the solution forwards.

Paul Younghusband

Paul Younghusband is a CTO with over 20 years of experience in retail. He is passionate about building high-performing technology teams that excel in creating scalable technology stacks and delivering exceptional user experiences. Previously, Paul served as the CTO at END., where he played a pivotal role in their remarkable success. Currently, he is CTO at ME+EM, […]

Alex Woolfstein

Before his role as a Director of, Alex worked in multiple departments of the business, including Ecommerce, Marketing & Buying. During his time, Alex has managed the development of the website, from launch on Magento 1 in 2014 to their impending new website and as well as directing the overal business strategy.

Nick Muldoon

CSM at JH. A true people-first tech geek through and through. Previous Co-Founder of FinTech and Social Blockchain projects. And all round chatterbox.

Joseph Russell

Joseph is Strategy Director at JH, a leading e-commerce agency specialising in Adobe Commerce. He works with online retailers to turn their vision into reality, employing strategic planning, research studies, and conversion optimisation to achieve enviable results. He heads up the strategy team at JH — a multi-disciplined group offering expert advice on experience, technology, […]

Shaun Loughlin

Shaun has close to 20 years of hands-on Retail, eCommerce and Digital Marketing experience at Director and Head-of level. He’s built multiple award-winning ecommerce teams, worked in every area of digital and even spoken about ecommerce at 10 Downing Street.  With a passion for large, complex projects and analysing data to produce actionable marketing & sales […]

Alison Hutchinson CBE

Alison Hutchinson CBE is the CEO of Pennies, an award-winning fintech charity making digital giving affordable, sustainable, and feel-good. She is also a Senior Independent Director at DFS plc, Yorkshire Building Society and Foresight Group Holdings Ltd. Alison was previously a Trustee of the Charities Aid Foundation, Non-Executive Director of Aviva Life Holdings UK and AIL (General & Health […]